{"id":37146,"date":"2020-09-28T10:00:21","date_gmt":"2020-09-28T14:00:21","guid":{"rendered":"https:\/\/simpleprogrammer.com\/?p=37146"},"modified":"2020-09-28T08:39:11","modified_gmt":"2020-09-28T12:39:11","slug":"e-commerce-development-web-test-automation","status":"publish","type":"post","link":"https:\/\/simpleprogrammer.com\/e-commerce-development-web-test-automation\/","title":{"rendered":"Enhance Your e-Commerce Development With Web Test Automation"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-37204\" src=\"https:\/\/simpleprogrammer.com\/wp-content\/uploads\/2020\/09\/Enhance-Your-e-Commerce-Development-With-Web-Test-Automation-square.png\" alt=\"web test automation\" width=\"280\" height=\"280\" \/>\u0421ompetition in the e-commerce market is <a href=\"https:\/\/wpforms.com\/ecommerce-statistics\/\" target=\"_blank\" rel=\"noopener noreferrer\">growing by leaps and bounds<\/a>. So if you want to stand out from the crowd, build your online shop with users in mind.<\/p>\n<p>To make sure you address the most burning client needs in terms of usability, accessibility, functionality, and security, take your e-commerce store development to the next level with <a href=\"https:\/\/www.oxagile.com\/services\/automation-testing\/web-testing\/\" target=\"_blank\" rel=\"noopener noreferrer\">web testing automation<\/a>. With automation, you not only perform testing in a 100% consistent manner by eliminating manual error, but you also accelerate time to market for your e-commerce product without sacrificing quality.<\/p>\n<p>Also, QA automation will help you optimize development costs. Namely, you can run automated tests simultaneously across multiple devices, platforms, and browsers as many times as needed \u2014 without the need to pay for manual testing over and over again.<\/p>\n<p>Here are some ways that you can use web test automation in your e-commerce development to improve user experience and save on time and effort.<\/p>\n<h2>Improve Website Look and Feel<\/h2>\n<p>You never know what device and browser consumers will use to make a purchase, so be ready to provide comfort whatever the case.<\/p>\n<p>Make the most of automated cross-device <a href=\"https:\/\/simpleprogrammer.com\/guest-post-the-cross-browser-compatibility-myth\/\" target=\"_blank\" rel=\"noopener noreferrer\">compatibility testing<\/a> to adapt your UI to a wide range of resolutions, screen orientations, operating systems, mobile network events, and more. Run automated cross-browser tests in parallel across a huge number of real browsers and their configurations to find and timely eliminate bugs.<\/p>\n<p>Also, leverage automation around UI regression tests to make sure that after any major debugging, window controls like buttons, toolbars, and menus are well-organized and meaningfully labeled, spelling and grammar are localized, and style and color in links, backgrounds, and fonts are consistent.<\/p>\n<h2>Ensure e-Store Accessibility<\/h2>\n<p>At the moment, about <a href=\"https:\/\/www.disabled-world.com\/disability\/statistics\/\" target=\"_blank\" rel=\"noopener noreferrer\">650 million people on the globe live with a disability<\/a>, making up 10% of the world\u2019s population. Did you take this information into account when developing your online shop?<\/p>\n<p>Web accessibility testing will help you make sure your solution complies with accessibility standards \u2014 in turn, people with auditory, speech, visual, and other disabilities can easily shop on your website.<\/p>\n<p>With robust web test automation in place, you\u2019ll be able to optimize your e-store in terms of readability and navigation. That usually means:<\/p>\n<ul>\n<li>Using the optimal combination of text color, background color, and text size.<\/li>\n<li>Avoiding complicated copy.<\/li>\n<li>Adding detailed image descriptions.<\/li>\n<li>Enabling screen reader and voice commands.<\/li>\n<li>Ensuring robust keyboard navigation.<\/li>\n<\/ul>\n<p>While <a href=\"https:\/\/www.amazon.com\/Advanced-Selenium-Web-Accessibility-Testing-ebook\/dp\/B07Q47FWHH\" target=\"_blank\" rel=\"noopener noreferrer\">accessibility testing automation<\/a> is crucial, don\u2019t underestimate the power of live user testing. By getting real shoppers with disabilities to check out your online store, you\u2019ll get on the frontline of Web Content Accessibility Guidelines (WCAG) compliance.<\/p>\n<h2>Perform Critical Path Testing<\/h2>\n<p>You can also use automated usability testing to make sure all key functions of your e-commerce system go off without a hitch. For example, customers should be spared difficulties in ordering items \u2014 the size, color, and the number of products in the shopping cart should correspond to the client\u2019s request.<\/p>\n<p>When implemented correctly, web <a href=\"https:\/\/simpleprogrammer.com\/ultimate-automation-testing-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\">test automation<\/a> will also help you thoroughly check the accuracy of financial transactions, including payment gateway choice, verification code check, order confirmation via email, and delivery method.<\/p>\n<p><a href=\"https:\/\/www.nextiva.com\/blog\/customer-service-statistics.html\" target=\"_blank\" rel=\"noopener noreferrer\">According to Nextiva<\/a>, 89% of clients tend to switch to a competitor after a poor customer experience. To be among the go-to businesses, meticulously examine the customer support functionality with automated functional testing. Namely, make sure shoppers get an instant reply to their queries about the products whether it\u2019s a human-to-human interaction or a chat with a smart robotic assistant.<\/p>\n<h2>Safeguard Client Data<\/h2>\n<p>To cement customer loyalty to your brand, make your e-commerce solution a secure place to go. Use best-of-breed Open Web Application Security Project (OWASP) testing tools to successfully fight against both known and unknown vulnerabilities.<\/p>\n<p><a href=\"https:\/\/www.amazon.com\/Practical-Security-Automation-Testing-techniques\/dp\/1789802024#\" target=\"_blank\" rel=\"noopener noreferrer\">Automated security testing<\/a> will help you fully comply with PCI DSS, GDPR, and other industry-leading security standards \u2014 keeping customer data out of the wrong hands. Namely, you\u2019ll be able to detect and timely address errors and slight inconsistencies in firewall configurations, end-to-end data encryption, network monitoring, and more.<\/p>\n<p>Also, tap into the power of web test automation to check the robustness of your system\u2019s access management. Specifically, make sure you have a rock-solid access control and two-factor authentication (including biometric-based access).<\/p>\n<h2>Test Automation Brings Immediate Value \u2014 Go for It<\/h2>\n<p>Besides saving you time and effort as compared to manual testing, automated web tests have the potential to notably improve your e-commerce solution\u2019s quality by optimizing website navigation across browsers and devices, enabling accessibility, perfecting all functions, and ensuring rock-solid security.<\/p>\n<p>And great system functioning will guarantee more happy clients, more sales, and, as a result, more money in the bank.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0421ompetition in the e-commerce market is growing by leaps and bounds. So if you want to stand out from the crowd, build your online shop with users in mind. To make sure you address the most burning client needs in terms of usability, accessibility, functionality, and security, take your e-commerce store development to the next&#8230;<\/p>\n","protected":false},"author":1316,"featured_media":37205,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[44070,179,148,183,415,12,1981,2260],"tags":[],"class_list":["post-37146","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automation","category-business","category-design","category-entrepreneurship","category-guest-post","category-testing","category-tools","category-web-development"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - 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